Goodrays
The rebrand for Goodrays marks a confident step forward for one of the UK’s leading multi-million-pound wellness drinks companies. As the category matures, the identity evolved to balance credibility with vibrancy—refining typography, sharpening the colour palette, and building a more expressive brand world.
Note - This project was not undertaken by Suba, our Creative Director was formerly Brand & Digital Designer for Goodrays.
BRANDING
PACKAGING
ART DIRECTION





















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Goodrays
The rebrand for Goodrays marks a confident step forward for one of the UK’s leading multi-million-pound wellness drinks companies. As the category matures, the identity evolved to balance credibility with vibrancy—refining typography, sharpening the colour palette, and building a more expressive brand world.
*Note - This project was not undertaken by Suba, our Creative Director was formerly Brand & Digital Designer for Goodrays.
Goodrays
The rebrand for Goodrays marks a confident step forward for one of the UK’s leading multi-million-pound wellness drinks companies. As the category matures, the identity evolved to balance credibility with vibrancy—refining typography, sharpening the colour palette, and building a more expressive brand world.
Note - This project was not undertaken by Suba, our Creative Director was formerly Brand & Digital Designer for Goodrays.
BRANDING
PACKAGING
ART DIRECTION





















Next Project
All Projects
Goodrays
The rebrand for Goodrays marks a confident step forward for one of the UK’s leading multi-million-pound wellness drinks companies. As the category matures, the identity evolved to balance credibility with vibrancy—refining typography, sharpening the colour palette, and building a more expressive brand world.
*Note - This project was not undertaken by Suba, our Creative Director was formerly Brand & Digital Designer for Goodrays.
Goodrays
The rebrand for Goodrays marks a confident step forward for one of the UK’s leading multi-million-pound wellness drinks companies. As the category matures, the identity evolved to balance credibility with vibrancy—refining typography, sharpening the colour palette, and building a more expressive brand world.
Note - This project was not undertaken by Suba, our Creative Director was formerly Brand & Digital Designer for Goodrays.
BRANDING
PACKAGING
ART DIRECTION





















Next Project
All Projects
Goodrays
The rebrand for Goodrays marks a confident step forward for one of the UK’s leading multi-million-pound wellness drinks companies. As the category matures, the identity evolved to balance credibility with vibrancy—refining typography, sharpening the colour palette, and building a more expressive brand world.
*Note - This project was not undertaken by Suba, our Creative Director was formerly Brand & Digital Designer for Goodrays.
READY TO STOP
BLENDING IN?
15 minutes. No pitch. No pressure. Just honest advice on whether we're the right fit.
READY TO STOP
BLENDING IN?
15 minutes. No pitch. No pressure. Just honest advice on whether we're the right fit.
READY
TO STOP
BLENDING
IN?
15 minutes. No pitch. No pressure. Just honest advice on whether we're the right fit.